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Why People Stay - Maslow’s Importance in the Virtual World

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Editor’s Note Knowledge is the business fully as much as the customer is the business. Professional, managerial & technical workers (i.e., knowledge workers) are fast becoming the largest single group of the total workforce in most organizations. Without doubt, knowledge workers have become the major creator of corporate wealth. Increasingly the success, indeed the survival, of every business will depend on the performance of its knowledge workers. Few will argue with the assertion...

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