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Social tools: the next informal learning resource

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Social media has become commonplace in everyday life. You live tweet the TV show you're watching, Instagram photos from your morning run and fill endless hours trolling your Facebook newsfeed. These social tools work seamlessly into most people's personal lives. Companies today understand how to use social tools externally when interacting with customers. TV ads for companies like Starbucks and Nike invite viewers to like the company's Facebook page and follow its Twitter account. These same com...

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