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Think Opposite: A Movement In One Direction Inevitably Produces A Movement In The Opposite Direction

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Editor's Note The concept of competing opposites is well-known to historians, fiction writers and savvy marketers. Apparently, it's not well-known to many best described as “long on schooling but short on education.” Said Harvard's Ted Levitt, “The prevalence of competing opposites is a persistent theme in the history of mankind; Othello had Iago, Jefferson had Hamilton, Lenin had Stalin, the id has its ego, the straight culture of the 50s and early 60s had the countercultur...

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