Get a first look at what’s driving growth, alignment, and innovation in residential sales leadership.

At CRO Exchange Miami 2025, Dave Calloway, VP of Sales at FirstService Residential, will bring decades of insight into what it takes to build a high-performing sales team in a trust-driven, service-first industry.

In this exclusive interview, Dave shares his approach to scaling sales across geographic territories and verticals, integrating sales with operational leadership, and using technology and AI to streamline go-to-market strategies.

You’ll learn:

• How FirstService Residential is aligning sales with marketing, operations, and customer teams for a more consistent buyer experience
• Why talent development and succession planning are at the core of their sales strategy
• What today’s buyers expect—and how to meet them where they are
• How Dave views the evolving role of sales leaders in broader business outcomes

Don’t miss the opportunity to connect with Dave and other senior revenue executives at CRO Exchange Miami, November 16–18, 2025.