Ed Cortez

Sales Leader Worldpay

I am a seasoned sales and business development leader of leaders, with over 20 years of experience driving transformational sales strategies, go-to-market initiatives, and channel development for enterprise and startup organizations. I have a strong track record of leading teams, optimizing sales processes, and fostering strategic partnerships to accelerate business growth across both domestic and international markets.Throughout my career, I have excelled in enabling business expansion by leveraging data-driven insights to refine sales strategies, optimize market penetration, and enhance product positioning. I thrive in dynamic, fast-paced environments and am passionate about building high-performance sales teams that exceed goals and deliver measurable results.I have demonstrated success in various leadership roles, including launching new product lines, driving revenue growth, and implementing structured sales training programs to equip teams with the tools they need to succeed. My expertise spans across B2B sales, SaaS sales, pipeline management, and executive relationship management, with a particular focus on building and managing channel sales programs.Career Highlights:• Led the development and implementation of a new go-to-market strategy for Core Image Solutions, resulting in 2x revenue growth to $3M.• Turned around the Southeast region at Openworks from last to first nationally, achieving 125% of sales goal and ranking as a top 3 producer.• Spearheaded the adoption of MineralTree's Virtual Card program, driving up to 400% revenue growth for financial institution partners.• Successfully launched Poynt's smart payment terminals in the EU and Canada, securing commitments of 50K units in Q1 2019.• Built a channel sales program from scratch for Rubicon Global, driving a 7x return on investment and a $10M pipeline.• Developed a 12-person high-performing team at Worldpay, growing monthly sales by 200%-300% and maintaining the lowest attrition rate.