Anne Casanova

Anne Casanova

VP/Head of Marketing Revenue HP
Anne Casanova

Monday, June 29

8:40 AM Strengthening Pipeline Integrity at Scale

Overstated pipelines erode predictability and stall growth. This session explores how to establish clear exit criteria, distinguish real deal progression from surface-level activity, and coach managers to spot false momentum early. Leaders will learn how to clean up the pipeline and improve forecasting accuracy while keeping team morale intact.

  • Designing exit criteria that force realism
  • Separating activity from actual deal progression
  • Coaching managers to identify fake momentum
  • Cleaning pipeline without crushing morale 

Check out the incredible speaker line-up to see who will be joining Anne.

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