Venus Mifsud

Group Manager, Learning Design - Global Sales Training (Urology) Boston Scientific

Sunday, September 20

5:00 PM Boardroom B: Simplifying the Sales Enablement Agenda Without Sacrificing Performance

Pharmaceutical and medical device sales organizations are drowning in ad hoc training requests, fragmented content libraries, and a growing disconnect between what gets taught and what actually closes business. The organizations cutting through that noise share a common discipline: they focused.

Shifting from a high-volume training production model to a targeted capability-building approach anchored to the two or three skills that most directly drive commercial results
Moving facilitators out of the classroom and into field coaching roles where they can reinforce learning at the actual moment of performance rather than weeks before it
Aligning sales enablement metrics with business performance data so that training investment is evaluated by the numbers leadership already cares about

Check out the incredible speaker line-up to see who will be joining Venus.

Download The Latest Agenda

Venus Mifsud

Sunday, September 20

5:00 PM Boardroom B: Simplifying the Sales Enablement Agenda Without Sacrificing Performance

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