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Daniella Ferraro
Head of Sales , NA AWS
Tuesday, April 21
9:05 AM Operational Alignment That Actually Sticks, Turning RevOps from Concept to Reality
Many companies commit to RevOps but stay trapped in silos driven by conflicting incentives, political friction, and outdated processes. Focus on practical ways to turn RevOps from a concept into a functional operating model, built on shared accountability, integrated data, and consistent cross-functional execution.
- Removing political and structural blockers that stall unified execution
- Establishing a shared operating rhythm with clear decision rights and accountability
- Creating a unified revenue architecture with standardized handoffs and connected systems
- Driving adoption through clear enablement and change-management practices
Check out the incredible speaker line-up to see who will be joining Daniella.
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